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Ad Accounts
Connect your Ad Accounts to sync data with SuperFunnel to gain insights into your ad performance.
Overview
Connecting your Ad Accounts, such as Google or Meta, will let you sync their data with SuperFunnel. This connection enables analytics and conversion tracking — you can see which campaigns are driving traffic to your pages.
If you want your agents to search and act on your ad platforms directly, you also need to set up connectors. See the Connectors guide for details.
Before you start
Ideally, you have already set up your Ad accounts. Please reach out if you need assistance.
Ad Account Rules
Each ad platform has its own rules based on location and market. SuperFunnel does not control these rules. Please check with your ad platform for any restrictions that may apply to your account.
For example, ad providers may block events for tracking conversions if a page relates to personal health information.
Step-by-Step Guide to Connecting Ad Accounts
Open Ad Account Settings
Click Settings > Ad Accounts to access Ad Account options.
Add a New Ad Account
Click + Connect to add a new Ad Account. A dropdown menu will appear.
Select Ad Platform
Click on the relevant Ad platform to connect. You will be prompted to log in and authorize SuperFunnel to access your Ad Account data.
Grant Permissions
Click Allow to all permissions requested by SuperFunnel to sync your Ad Account data. A popup may appear.
Finalize Connection
Click Connect to finalize the connection. Your Ad Account will now appear in the list of connected accounts.
Next Steps
Connecting the account lets you track campaign performance and send conversion data back to your ad platforms. To enable agents to act on your platforms (pause campaigns, adjust bids, etc.), set up the connector for each platform. Then install the matching pixel or tag to verify conversion data flows correctly.
Connectors
Connect your ad platforms so agents can search, read, and act on them directly.
Advertising
The full advertising section: ad platforms, pixels, tags, message match, and event debugging.
Google Ads
Conversion tracking and campaign data for your connected Google Ads account.
Meta Ads
Facebook and Instagram campaign performance for your connected Meta account.